Branding

Branding

Branding

Motion Graphics

Motion Graphics

Motion Graphics

Product Design

Product Design

Product Design

London Museum - Navigating history through innovative design

Year

2024

Client

London Museum

Timeframe

12 weeks

The London Museum sought to revolutionize visitor wayfinding and information delivery through a comprehensive graphic design system that would enhance the museum experience. Our challenge was to create intuitive, engaging navigational graphics that would guide visitors seamlessly while capturing the museum's rich historical narrative.

The London Museum sought to revolutionize visitor wayfinding and information delivery through a comprehensive graphic design system that would enhance the museum experience. Our challenge was to create intuitive, engaging navigational graphics that would guide visitors seamlessly while capturing the museum's rich historical narrative.

The London Museum sought to revolutionize visitor wayfinding and information delivery through a comprehensive graphic design system that would enhance the museum experience. Our challenge was to create intuitive, engaging navigational graphics that would guide visitors seamlessly while capturing the museum's rich historical narrative.

The challenge

Traditional museum signage often feels clinical and disconnected from the storytelling experience, creating visitor confusion and reducing engagement. The London Museum needed a graphic system that could effectively guide visitors, provide clear information, and maintain the immersive, educational atmosphere of the museum's exhibits.

Traditional museum signage often feels clinical and disconnected from the storytelling experience, creating visitor confusion and reducing engagement. The London Museum needed a graphic system that could effectively guide visitors, provide clear information, and maintain the immersive, educational atmosphere of the museum's exhibits.

Traditional museum signage often feels clinical and disconnected from the storytelling experience, creating visitor confusion and reducing engagement. The London Museum needed a graphic system that could effectively guide visitors, provide clear information, and maintain the immersive, educational atmosphere of the museum's exhibits.

The solution

We developed a dynamic, layered graphic navigation system that integrates historical typography, period-inspired color palettes, and intuitive iconography. The design approach transformed standard wayfinding into an extension of the museum's storytelling, with each navigational element serving as a subtle educational touchpoint that enhances visitor orientation and museum experience.

We developed a dynamic, layered graphic navigation system that integrates historical typography, period-inspired color palettes, and intuitive iconography. The design approach transformed standard wayfinding into an extension of the museum's storytelling, with each navigational element serving as a subtle educational touchpoint that enhances visitor orientation and museum experience.

We developed a dynamic, layered graphic navigation system that integrates historical typography, period-inspired color palettes, and intuitive iconography. The design approach transformed standard wayfinding into an extension of the museum's storytelling, with each navigational element serving as a subtle educational touchpoint that enhances visitor orientation and museum experience.